• What services does S.O. Hospitality Group provide for hospitality businesses?

    We offer end-to-end consulting for restaurants, bars, hotels, and lifestyle brands — from concept development and brand strategy to kitchen design, service flow, AI integration, and full operational setup. Whether launching or optimizing, we deliver results that blend creativity and performance.

  • How does S.O. Hospitality Group help develop a restaurant concept from scratch?

    Our team guides you through every step: market research, brand identity, menu engineering, layout planning, hiring, training, and pre-opening. We craft unique restaurant experiences designed to stand out, operate efficiently, and scale.

  • Can you help reposition or fix a struggling restaurant or hotel?

    Yes. We specialize in concept corrections and repositioning strategies for underperforming businesses. Our services include operational audits, guest experience redesign, AI-driven efficiency tools, and refreshed brand storytelling to drive renewed success.

  • What is AI hospitality consulting, and how do you use AI in your services?

    We leverage AI tools to support marketing automation, guest engagement personalization, content creation, and operational optimization. Our in-house platform, SmartHospitality.ai, (under development) turns data into insights and helps hospitality businesses stay agile, relevant, and competitive.

  • Who are your typical clients in the hospitality industry?

    We work with hospitality entrepreneurs, investors, property developers, hotel owners, and lifestyle brand creators who want to launch or scale standout experiences. From boutique restaurants to global hospitality ventures — we tailor every project.

  • Do you provide support for both front-of-house and back-of-house operations?

    Absolutely. We design full guest journeys and backend systems — including kitchen layout, service paths, staffing plans, SOPs, and operational tech integration — to ensure seamless service and sustainable performance.

  • What makes S.O. Hospitality Group different from other hospitality consultants?

    We combine deep industry expertise with future-focused innovation. Our edge lies in blending guest-centered design with cutting-edge AI tools, delivering both emotional connection and operational intelligence — all under one creative umbrella.

  • Can you help with branding and interior design for hospitality projects?

    Yes. We offer holistic brand development, including naming, logo design, identity creation, and emotional storytelling. We also collaborate with top-tier designers to ensure your physical space aligns with the brand experience and guest expectations.

  • Where does S.O. Hospitality Group operate?

    We are globally active, with projects in Europe, the Middle East, Asia, and the U.S. From Istanbul to Singapore, Dubai to Miami — we deliver tailored solutions for visionary clients worldwide.

  • How can I start a hospitality project with S.O. Hospitality Group?

    Getting started is easy. Just send us a quick email at info@so-hospitalitygroup.com.

    We’ll get back to you promptly to schedule a discovery call and explore how we can bring your vision to life.

  • Do you offer pre-opening services for new restaurants or hotels?

    Yes. We provide full pre-opening support for hospitality businesses, including timeline planning, hiring and training, SOP development, vendor coordination, and brand activation. Our goal is to ensure your launch is smooth, on-time, and fully aligned with your concept vision.

  • Can S.O. Hospitality Group help with hospitality business strategy and scaling?

    Definitely. We offer hospitality business consulting tailored to scaling and long-term growth — from single-location optimization to multi-unit expansion. Our services include market entry strategy, franchise modeling, experience consistency planning, and AI-powered performance tracking.